Waitlist Forms
Build pre-launch momentum and track demand before you ship.
Browse Waitlist Forms TemplatesWhy use Forge for waitlist forms?
A great waitlist form does more than collect emails — it creates a community of invested early adopters and gives you real demand data before launch. Forge waitlist forms include built-in referral tracking (give users a unique link to share and track their position), urgency signals (X spots remaining), and optional early access questions to help you qualify who to let in first.
Integrate with Loops, Resend, or ConvertKit to send automated position emails and launch notifications. Use the Forge API to power a dynamic referral leaderboard that incentivizes sharing. Hundreds of teams have launched using Forge waitlists — the average conversion rate to paying customer for engaged waitlist members is 34%.
Referral Tracking
Give every waitlist member a unique share link. Track referrals and reward top referrers with priority access.
Position Emails
Automatically notify signups of their position. Trigger excitement emails at milestones (top 50, top 10).
Demand Validation
Ask a single pricing question on the waitlist form. Get real willingness-to-pay data before you build.
Performance Data
Products with referral waitlists see 3.1× higher day-1 launch conversions
Average waitlist-to-customer conversion rate on Forge: 34% for engaged (referral) signups
How to set it up
Create a waitlist form
Email field + optional role/use-case question. Keep it under 3 fields. Set urgency copy in the CTA.
Enable referral fields
Generate a unique referral_code hidden field per submission. Use the API to look up referrer counts.
Connect your email provider
Send an automated position confirmation email on signup. Schedule a launch announcement email sequence.
Build a referral leaderboard
Use GET /forms/:id/submissions to power a public leaderboard sorted by referral count.
Start from a Template
Or use the Headless API to build from scratch.